A new marketing tactic called “the persuasive ad” can help you win over potential buyers by showing a compelling story and engaging them with it, a new study from the marketing consulting firm Lighthouse Group has found.
The strategy is similar to the type of persuasion used by marketers who want to reach the most loyal and influential people.
It can work best when the message is convincing, said Kristin McPhee, senior director of Lighthouse’s research and consulting division.
“The ad can be persuasive to people who are already familiar with your brand, but it can also be effective for people who aren’t,” she said.
The ad, known as the persuasive ad, works by making a clear distinction between what it is and what it isn’t.
It starts with an example, such as a video or a story, and then tries to tell the story.
The key is to show the message in a way that people can understand and relate to it.
For example, a video might begin with a voiceover telling the story of a baby.
But if you’re trying to make a persuasive case that a baby is a good choice for a baby sitter, the voiceover should include information like that.
You can also include a brief introduction about what the baby’s qualities are.
The key is in the story, said McPherson.
If the persuasive story is simple, it can be the most effective way to sell a product or service.
But the persuasive ads are often more complex than that.
For example, in a recent study by Lighthouse, only 29% of consumers who said they had never used a persuasive ad said they would be willing to pay $40 or more for it.
The average amount spent on persuasive ads was $14.
A more common tactic is to ask questions about the product or services, such the company’s pricing.
This can be more persuasive than a direct ad.
A video from a company called Sysco, which specializes in health care and health-related services, uses a similar strategy.
It asks viewers to think about a new product, such a tablet.
The video then talks about the features and benefits.
It shows that the tablet is available for as little as $35 a month, which is less than the cost of a standard tablet.
But it’s a little more persuasive because the company says it will make the tablet available to anyone who signs up.
This technique, called the story hook, is the second-most effective way of reaching potential customers, according to the study.
But even though it works more effectively with some people, it’s less effective with others.
For instance, about 12% of people who had never heard of Syscos were willing to spend $40 to get the tablet, compared with 20% of those who had heard of the company.
The persuasive ads work best if they are engaging people who already know about the company, said the Lighthouse study.
That means the story must be well-told, in order to be convincing.
The same can be true of the ad’s tagline.
The tagline should be compelling enough to draw people to the ad, said Lighthouse.
The goal is to get them to buy the product.
If it doesn’t make them feel like they’re getting a bargain, they might not make the purchase.
“It’s not about the money,” said McEwan, who also serves as an executive vice president of marketing and product development at the marketing firm.
“It’s about getting people to buy your product.”
McPhee said the persuasive campaign can be useful for smaller businesses.
For a company of 100 employees, a persuasive campaign could reach 100 to 120 people per month.
If the campaign’s effectiveness reaches 150, it would reach 50 to 75 people per week, she said, based on the amount of time spent on the campaign.
To see how effective a persuasive video is, try this one: The ad begins with a video of a toddler playing with a toy.
The baby is crying, and it shows that he can’t do the things he normally can.
The toddler asks the baby if he can play with the toy.
The toddler says he can, but he’s not really ready yet.
The ad then shows that there’s a new toy that he could play with.
After a brief description of the new toy, the narrator says, “The next step is for you to decide if you want to buy this new toy.”
The narrator then explains that the toy is called the baby sitters and that it is a little cheaper than buying a full-size seat.
The narrator says the baby sitting has a different personality.
The infant has his own voice, and he has a lot of different emotions, he says.
The story shows that baby sitting makes a baby happy.
The only downside is that he won’t always be smiling.
The narrator goes on to say that baby siters are a great choice for the home.
Baby sitters have better seat heights, and they have more room to sit and